Newquay Activity Centre’s Heritage Coasteer guided walk of Newquay

365-coastering-case-study-6You wouldn’t normally associate an activity provider with the heritage sector, but Newquay Activity Centre has demonstrated a  forward-thinking approach to recognise and work with what’s right on their doorstep, thereby enhancing participant experience and actually educating through fun as well as helping to reinforce a dimension to Newquay that exists, but is often over-looked.

In November 2015, Cornwall 365 organised a Heritage guided walk of Newquay in order to challenge the traditional perceptions associated with the town. Working with 2 local historians, a number of tourism businesses attended and the aim was achieved! In addition we received some press coverage and then, excitingly, we were contacted by business, The Newquay Activity Centre.

Having seen the press coverage, they contacted us to ask for help in developing one of their products to include a heritage aspect. The centre is a recognised provider of surfing and bodyboarding lessons and relies heavily on tourism. Another of their core activities is ‘Coasteering’, which is a way of exploring sections of the coastline from the sea and scrambling along cliff faces as well as jumping off craggy outcrops into the Atlantic below.

With our help, they learnt about the rich history of Newquay along with some of the more fabulous tales and developed a coasteer which incorporated the heritage facts and fiction to inform their guests.

“With an ever more competitive market place in the adventure activities industry we are constantly forging forward with new and unique experiences for our clients. After reading about Cornwall 365’s Heritage walk around Newquay the idea to deliver a coasteer which would encompass a heritage tour of Newquay’s incredible coastline came about. Family groups and school groups were our main target market but aspects of the heritage talk have also been added to our coasteers for groups ranging from military to hen nights. We contacted Cornwall 365 who put us in touch with the individuals who could train our team to achieve this. Through staff training the activity was fine-tuned and has become very popular for us. We are very grateful to Cornwall 356 for bridging the gap for us.”

Rob Barber – owner Newquay Activity Centre

In recognition of our partnership with NAC, we organised for a group of tourism providers to take part in the newly developed Heritage Coasteer. It was a successful and popular event and had beneficial outcomes for all involved:

The link made between Newquay Activity Centre and Newquay Heritage Archive and Museum has been a really positive one in encouraging other museums to develop more diverse and ambitious partners, attract new audiences and reach out into their communities. This example has been shared at regional level.

Bryony Robins – Cornwall Museum’s Partnership

Trip Adviser review from attendee

It was a sunny day but quite large swell – or ‘spicy’ as the instructors call it. We were all a little nervous yet excited, but from the moment we were greeted we felt we were in confident and reassuring hands. After being suited and booted, helmeted and bouyancy aided, we set off along the coast path to learn a bit about the history of Newquay and to know what we were looking at. Our instructor Johnny was full of local knowledge and was extremely interesting to listen to. It was lovely having a different perspective of the town and once in the water, it was a beautiful way to enjoy the coastline. We encountered various jumps, getting higher as we progressed and the team spirit was really encouraging to anyone faltering on the edge. The waters were emerald and blue and warm and bobbing about in the swell was great fun. We edged along the rocky cliff face and held fast as the waves gently lifted up and down, all the time with our fantastic instructors (Johnny, Jo & Wozza) right behind us ready to lift us back up if we let go. We saw the Newquay Tea Caverns and learned about the smuggling. We heard stories from the past and true or not, they were fun to listen to. We also learnt about the local wildlife and were not allowed in certain areas due to nesting kitty wakes and resting seals. The Activity Centre works in close partnership with Cornwall Wildlife Trust to ensure they are ecologically and environmentally aware on all excursions. When we reached the end, everyone had a huge smile on their face and we all had a tremendous sense of personal achievement. On behalf of the whole group, we want to thank Rob Barber and his team for organising such a fascinating and exhilarating excursion.

Newquay Activity Centre Website

Cornwall Museums Partnership Website

 

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