Triumphantly theatrical Cornish ‘canapés’ of culture and tourism mix together to unlock £millions of additional income. Marking the launch of ‘Cornwall 365’, Cornwall’s cultural tourism programme, a ‘Cultural Canapé’ party took place at Heartlands, Pool to celebrate the rich and varied cultural activity that Cornwall has to offer. Accommodation providers, hospitality staff, activity providers, tourism information centre representatives and key influencers from across Cornwall were treated to a range of visual and sensory ‘canapés’, including music, dance, theatre, film, puppetry, comedy, heritage, storytelling and local food. The wealth, quality and diversity of cultural activity taking place across Cornwall was well received by the tourism businesses and they were given the necessary tools to promote the wide range of events and activities happening across the region, to keep visitors coming back to Cornwall, year on year.