In this session, Sam Charles of Float Digital will introduce you to Google Analytics and show you how you can use it to track and evaluate performance and draw insights to improve your business.
You’ll come away being able to answer:
How many people visit my website?
Where do my visitors live?
What websites send traffic to my website?
What marketing tactics drive the most traffic to my website?
Which pages on my website are the most popular?
How many visitors have I converted into leads or customers?
Where did my converting visitors come from and go on my website?
What blog content do my visitors like the most?
Sam Charles is an award-winning Google certified digital marketing expert with 6 years experience managing and executing successful cross-channel marketing campaigns. Complimenting her evolving knowledge of search marketing trends and algorithms, Sam is a competent social media strategist and an established content writer published on reputable websites and in best-selling magazines such as Vogue.
What do I need to bring?
All participants to bring with them:
1) A laptop and charger
2) A pen and something to write on
Who is this for?
This event is for tourism and creative businesses in Cornwall. As spaces are limited, we are only able to accept one booking per business.
What’s the refund policy?
If you’re no longer able to make it, we will refund your ticket up 7 days before the event. If you’re unable to attend but don’t let us know, we will not be able to refund your ticket.
What are my transport/parking options for getting to and from the event?
You can find the The HoHouse at Unit 2, Hope Yard, Hope Terrace, Newquay TR7 1NN
We are happy to help link attendees together for potential car shares – if you have a space in your car, or you are looking for a space, please let us know by emailing firstname.lastname@example.org