Peter Jones & Sage Name UK’s Most Ambitious Business

Sage’s Ambition Ambassador and Star of Dragon’s Den crowns Cornish Entrepreneur in National Competition

London – June 14th, 2018 – Sage (FTSE : SGE), the market leader in cloud business management solutions today revealed Britain’s Most Ambitious Business.

Samantha Charles, owner of Float Digital, beat hundreds of flourishing UK businesses to win the once-in-a-lifetime opportunity to question Peter Jones on how to reach her ambitions and grow her business. Peter and senior Sage executives chose Samantha as the winner of the competition for her vision, enthusiasm and innovation.  Her business, Float Digital, based in Falmouth in Cornwall, provides Search Engine Optimisation and Pay Per Click services. Since its launch in 2016, the company has witnessed significant growth and a flurry of international business wins. Samantha plans to use her session with Peter Jones to garner advice on how she can grow her business, how to invest for success and where to focus her time and energy.

Commenting on her win, Samantha said:

“Winning the Sage Ambition competition is a fantastic opportunity for me to get insight and advice from one of Britain’s best-known entrepreneurs. I can’t wait to hear more from Peter about how to grow my business and I have no doubt I’ll be using the advice he gives me for years to come.”   

Stephen Kelly, CEO, Sage added:

“Ambition drives all businesses, and our mission at Sage is to free our millions of customers to nurture that ambition. These businesses are the heroes of the economy, creating two thirds of all new jobs so we want to celebrate their drive and unlock their potential.  The quality of the entries was phenomenal, so it was hard to choose a winner. But Samantha’s determination, passion and vision shone through, and the judges’ decision was unanimous. Huge congratulations to Samantha.”

Peter Jones, a lifetime Sage customer, started his first business at 16 and has used Sage’s technology since the early days of his business journey. Samantha and nine runners-up in the Sage Ambition competition met Peter Jones and Sage’s CEO Stephen Kelly at a VIP reception the Andaz, Liverpool St yesterday, with Samantha’s follow up session taking place over the summer.


About Float Digital

Float Digital is RAR Recommended digital marketing agency offering SEO, PPC & Content based in Cornwall. We support B2B and B2C businesses globally to increase their visibility in search engines, drive traffic, and yield higher conversions that impact the bottom-line.



About Sage

Sage (FTSE : SGE) is the global market leader for technology that helps businesses of all sizes manage everything from money to people – whether they’re a start-up, scale-up or enterprise. We do this through Sage Business Cloud – the one and only business management solution that customers will ever need, comprising Accounting, Financials, Enterprise Management, People & Payroll and Payments & Banking.

Our mission is to free business builders from the burden of admin, so they can spend more time doing what they love–and we do that every day for three million customers across 23 countries, through our 13,000 colleagues and a network of accountants and partners. We are committed to doing business the right way and giving back to our communities through the Sage Foundation.

Creative Kernow, based at Krowji, is the umbrella organisation for the following nine projects. Together we support the production, promotion and distribution of work by creative practitioners in Cornwall because we believe in creativity's transformative power and want more people to benefit from it.
CK-Carn-to-cove logo
CK-C-Fylm logo
CK-Cornwall-365 logo
CK-C365-whats-on logo
CK-CMN logo
CK-feast logo
CK-Krowji logo